Keep the coaster.
Refresh the cork.
Refresh the cork.
Read the film
A 30-second Biuteeful design visualisation, accompanied by music with no spoken narration. Timings are approximate.
0:00–0:05 — A coffee moment
A person drinks iced coffee in a café, with a ceramic and cork coaster on the table. On screen: “A little ritual. A better coaster.” Beneath it: “biuteeful · ceramic & cork”.
0:05–0:08 — Three separate parts
The coaster lifts and separates into a cork top, ceramic body and cork base. On screen: “Made to come apart. So the ceramic can stay.”
0:08–0:10 — The parts explained
Guide lines identify “Absorbent cork top”, “Ceramic to keep” and “Peel-and-stick base”.
0:10–0:16 — Refreshing the base
The coaster turns to show its underside. The base tilts and its backing peels away to reveal the adhesive side. On screen: “Peel. Stick. A fresh start.” Beneath it: “Renew the moisture-resistant base.”
0:16–0:20 — The removable top
The view returns to the top as the pieces come back together. On screen: “Lift out. Let dry. Use it again.” Beneath it: “A small recess makes the difference.”
0:20–0:24 — Back to the table
The film returns to a café drink and coaster. On screen: “For this cup. And the next.”
0:24–0:30 — Keep and refresh
The assembled coaster appears with the Biuteeful wordmark. On screen: “Keep the coaster. Refresh the cork.” Beneath it: “A spare top + peel-and-stick base. Included with every coaster.” The closing line reads “Explore the collection · www.biuteeful.com”.
Preorders planned for October 10, 2026.